Looking for new staff?
As a business owner, there’s no longer any need to go rushing onto Indeed or Seek for your new recruits.
That’s because all modern business owners have the very best – and largest – talent pool right in their *ahem*….digital backyard – LinkedIn!
Trust us: this is far from a sponsored article.
We really do believe that if you’re looking for new talent for your business, then LinkedIn is a powerful choice.
LinkedIn Is Totally Free
Yep, that’s right: you don’t have to spend a cent to acquire top tier talent!
It works very similar to Facebook, in that you simply add people as friends – “connections” as they’re called on LinkedIn – and send them a message.
It might sound a bit strange adding people you don’t even know.
But, it’s a very common practice on LinkedIn: everyone is actively trying to connect with everyone else in their field.
So don’t feel weird about adding people you don’t actually know!
Everyone’s Profile Is Their Resume; And You Can View Anyone’s
LinkedIn prompts all users to craft their profile in a similar manner to a resume. Except, this profile is publicly available.
A person’s profile includes their:
- “Bio”: a short description of themselves, which is great for getting a feel for their personality
- Previous work experience, complete with their job role, company name, years worked, and another short summary written by them
- A selection of skills they’ve selected as their primary strengths: perfect for checking if they’re suitable for your business
Normally, you would have to wait for a prospective hire to submit their resume during the hiring process.
But on LinkedIn, you can pre-vet your hiring pool with ease, saving you time and money.
You Can Observe How prospective Recruits Interact With Others
Because LinkedIn is a social media platform, its users naturally interact with other people on a regular and – hint, hint – very public basis.
A quick glance at someone’s profile will let you see:
- How they speak to others – are they polite and professional in the comments section of their post?
- Interact with senior management
- What interests do they have – are they following thought leaders in your industry to upskill?
- What type of content they’re engaging with – is it just memes, or are they genuinely contributing to important discussions in your industry space?
Bonus points if your prospect is actively creating their own content to better educate clients and colleagues, too!
See Exactly How Many People Recommend Your Prospect – And Why
LinkedIn has a relatively new feature that lets you “recommend” people based on their skills.
A quick glance at someone’s profile will let you know how highly previous clients, colleagues and employers value your potential recruits’ most important skills.
This can be invaluable for quickly deciding whether or not a person is suited to the role you’re looking to fill.
However, a quick note: people are well aware that this function can land them jobs.
It’s not uncommon for many users to “swap” recommendations, or just have friends say nice things about them in this section.
So just make sure to do your due diligence and don’t hire based entirely on recommendations.
Consult An Accountant Today To Ensure You Can Keep Growing Your Team
In today’s day and age, business owners are positively surrounded by good talent, itching to join a business with a purpose.
There’s nowhere better suited to doing so than LinkedIn – plus it’s free and way more effective than an ad.
So, now you know where to find your new recruits.
But do you have the capital to keep them long term?
And scale your business to new heights of financial success?
At The A Firm, we can help you do both! Call us today for your accounting, bookkeeping, and business growth needs.